2010.03.18 Thu 09:58PM

Afraid to Sell Yourself?

It can be hard asking people for job leads and it can be even harder trying to convince someone that you are the greatest person for a given job.

Are any of the following predicaments halting your ability to network? Try our solutions:

 

  • Cause 1: Not sure what sort of job you're looking for.
    Solution: For starters you can scan the index of the Occupational Outlook Handbook to browse the list of jobs you may never thought existed. There are hundreds of popular careers you probably don't know about.

    However, despite using those resources, you're still not sure what job you're looking for. If this is the case, try looking at your skills at the most basic level. Think about the things you are good at and something that interests you. Create a one-sentence pitch that focuses on a very big picture. You might be surprised what you come up with. For example: "I'm looking for a position that uses my ability to manage projects and my knowledge of horticulture."

  • Cause 2: Fear you're not worthy of being hired.

    Solution: Sure, it could be a self-esteem issue and, in fact, you are a giant among giants, but you could be right, maybe you're not quite prepared for the job you are looking at. But that doesn't mean you can't learn and become qualified. Ask yourself whether you need more training, or even if you're in the wrong line of work.
  • Cause 3: Don't want to impose.

    Solution: First, recognize that the person you're calling is a grown-up and can say no. Perhaps more important is the karma concept: all of us need help at some point. It doesn't hurt to ask someone for help when you know very well you would help someone if they were in the same position as you were. You're not asking for a handout <96> you're asking for a little advice about where you might find work. And remember, many people feel good when they are asked for advice.
  • Cause 4: Afraid you might sound awkward or stupid.

    Solution: There is nothing wrong with being prepared <96> and it is important to be prepared to tell people what you want. Write down how you want sell yourself. It might sound cheesy but what you want can become clearer when you actually write it down. For instance: "I'm an associate at a prestigious law firm, but I am tired of the contentiousness. I'd like to use my knowledge of employment law and ability to work well with people to find a place in an HR department. I know someone who works at your company and loves it, so I figured I'd give you a call."

    You should also script answers to any questions you're afraid you might be asked. For example, "What were you doing during those two years of unemployment?" Practice your script until you can paraphrase it naturally. You might also ask a trusted friend to help you rehearse a cold call to a potential employer.
  • Cause 5: None of the above, just a vague anxiety about selling yourself.

    Solution: Be natural. People can easily sense when you are trying to be someone you are not. Besides, if you have to lie then you are probably not a good candidate for the job. Tell the truth in a human way, and at least one employer -- a well-suited employer -- will resonate with you. Most employers are sick of dealing with candidates who exaggerate, kiss up or even lie to them.

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